WWF launches campaign wildlife crime

In response to record poaching rates, WWF launches a global campaign calling governments to combat illegal wildlife trade and reduce demand for illicit endangered species products. Demand for ivory, rhino horn and tiger parts from consumer markets in Asia is driving wild populations dangerously close to extinction. [Lees meer…]

Animals in fundraising not the most threatened

Images of tigers and elephants are among the most common threatened mammals used by conservation organisations as ‘flagships’ to promote fundraising. Because of the campaigns they get the most money, but a new study shows they are not the most threatened.

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